Communicating Your Company’s Innovation Story is as Critical as Innovation Itself

American industry, by nature, is grounded in innovation—a melting pot of cultures and ideas, fostering a drive towards the new, the improved and the next big thing. In the news and on social media, we see the advent of these innovative ideas, which eventually show up in our day-to-day activities, changing the ways we live […]

Why Effectively Communicating Innovation Within Your Company is Imperative to Delivering it

Innovation Relations, Innovation Communications, Design, Thinking Rapid Prototyping, Storytelling

Whether you’re Jeff Bezos or a Fortune 500 Chief Innovation Officer or an entrepreneur with grand visions of shaking up an established industry, ultimately your job is delivering big ideas that will solve a real consumer need and grow your business. Every day, I’m energized watching emerging companies like Slack scale an improved corporate communication tool, as well as established leaders […]